Cheap 7-Eleven Coffee Threatens Big Franchises (2017/01/15)
People wait in line to buy coffee at a convenience store in Seoul.
Cheap brewed coffee from convenience stores is giving Starbucks a run for its money as the recession continues to bite.
CU, GS25 and 7-Eleven sold a combined 9.58 million cups of brewed coffee last month, or 320,000 cups a day, which is similar to Starbucks’ average daily sales in Korea. 7-Eleven was the first to launch brewed coffee early in 2015, and less than two years later convenience stores have surpassed 10 percent of the overall market of 3 million cups a day.
Source Cheap 7-Eleven Coffee Threatens Big Franchises (2017/01/15)
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